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Customer Insights and Modelling

Job No: 1193912
Min Salary: $700 Posted: 14/02/2012
Max Salary: $900 Work Type: Full-time
Salary Type: Per Annum Location: Sydney-Inner
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My client is one of Australia’s leading financial institutions with an excellent reputation for having a fun, friendly and stable working environment. They are currently looking to recruit an experienced Customer Insights / Marketing Analytics expert to join the on a contract basis to consult and deliver around a wide range Customer, Sales and Strategy Insights and Modeling assignments.

The responsibilities of the role will cover

  • Engaging and building relationships with key stakeholders from marketing, product and strategy teams. Developing an understanding, consulting and making recommendations around potential analytics based projects  
  • Using the Oracle SQL, and SPSS (SPSS Clementine/ SPSS Modeler) platform to perform the proactive analysis of both customer and product behaviour and performance.  
  • Applying a range of advanced analytical methodologies and techniques that may include, Propensity Modelling (Churn/Acquisition/Cross Sell/Up Sell), Segmentation Analysis, Pricing Optimisation, Customer Lifetime Value Analysis, Next Best Offer Analysis, Decision Trees, Neural Networks etc. 
The successful applicant will come from a proven background working in a data driven analytics environment, where delivering strategic insights from large data sets has been key. You will be able to demonstrate:
  • Strong stakeholder engagement experience with the ability to build strong relationships while managing expectations in a fast past environment.     
  • A sound appreciation of Advanced Analytical techniques and concepts that may include but not limited to, Propensity Modeling (Churn/Acquisition/Cross Sell/Up Sell), Segmentation Analysis, Pricing Optimisation, Customer Lifetime Value Analysis, Next Best Offer Analysis, Significance Testing, Decision Trees, Neural Networks 
  • Technically strong with skills in some of the following SQL (Teradata, Oracle, SQL Server etc), SAS (SAS Base, SAS Macro, SAS E-Miner), SPSS (SPSS Clementine, SPSS Modeller), Excel/Access/VBA, PowerPoint, etc.   
 This is a contract position with initial terms of 6months however you should comfortably expect a long term on site engagement
 
To apply for this position please send your resume to ben.cann@apexrs.com.au
 
With over six years experience recruiting for the analytics community if this role doesn’t match your profile I am still keen to review your resume and discuss alternative opportunities with the analytics space.

Key skills recruited generally lie within Insight, Analytics and Modeling within Marketing, Customer, Risk, Fraud and Web Analytics utilising SAS (SAS Base, SAS Macro, SAS E-Miner), SPSS (SPSS Clementine, SPSS Modeler), and SQL (Teradata, Oracle, SQL Server etc),  Excel/Access, VBA and PowerPoint.
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